THE PROJECT

TIME FOR CHANGE

We have long supported environmental issues and we invest in the research and testing of innovative and eco-compatible materials.
It is because of our love for the environment that we have decided to invest mainly in sustainable raw materials, making eco-friendly and vegan watch straps.

ARKIMEDIA FOR ETHICS

For us, making a difference is not about standing out from the crowd. It’s about adopting a model that focuses on people and the planet.

Arkimedia for Ethics: An ambitious goal which began to take shape five years ago. Part of a flexible model aimed at generating satisfaction among people, with the environment and with the products we offer to others.
To produce beauty and respond to our customers’ demands, we must be able to ensure a common well-being, respecting the surrounding environment that offers us hospitality. 

people, friends and happiness

Every day we come into contact with different cultures and ideas that enrich us and give us deep insights.   

Being part of a community means sharing the same values that define the identity of the people who are part of it. Over the years we have discovered new realities and formed new friendships that are still an inexhaustible source of knowledge. The partnership between Arkimedia and Viridis® stems from sharing the same ethical and moral values. This collaboration is a milestone for the world of watch straps and is to be seen as a new challenge for the sustainability of the entire sector.

A NEW CONCEPT

The partnership between the Arkimedia and Viridis® research centres has given life to a new strap concept that combines the extremely high standards required by the watch sector and the planet’s needs.

AN ALTERNATIVE TO LEATHER

Viridis® contains 43% polyols from corn, the only existing PU with a total biobased content of 69%.

Viridis® contains 43% polyols from corn grown for industrial end use. It is not the same corn grown for food production

Organic corn replaces petroleum products.
Viridis® has an organic base content of 69%.

a sustainable path

The life cycle assessment (LCA) shows that Viridis® is more sustainable in the following categories:

Health
Environmental quality
Impact on climate change
Impact on global warming
Impact on natural resources
Animal free

The production technology developed specifically for Viridis® uses organic raw materials with a limited environmental impact compared to traditional ones.

CERTIFICAZIONI

USDA
United States Department of Agriculture

OEKO-TEX
Standard 100

PETA / VEGAN
Ethical Treatment of animals